How to Publish Content to the Communications Center

Contents

    This article provides approved publishers with technical information to post content to the Communications Center. To request access to the Communications Center as an approved publisher, fill out the online form.

    Content published to the Communications Center must be for University-related news or events. If you wish to publish content of personal nature (i.e. selling a bike), other platforms such as neighborhood bulletin boards or social media marketplaces are available.

    Changes to the Communications Center

    As of February 4, 2020, all Communications Center recipients are defaulted into receiving a single daily digest email each business day. Articles published to the Communications Center will not go directly to recipients unless otherwise specified by their subscription choices.

    Step 1: Log in to the Communications Center.

    Using your Ball State user ID and password, log in to the Communications Center administrative page.

    Step 2: Create a new article.

    Once logged in, you’ll see the “Manage Articles” page. This is where you can see, edit, and remove published or scheduled articles that you have created.

    To create a new article, select ‘Create a New Article’ in the top-left corner of the screen.

    Select "Create a New Article"

    Article Content

    The first step to creating an article is to enter the title, summary, and body content.

    Article Content step in creating a Communications Center article

    Title
    Write a short, descriptive title so that your audience can assess the content’s relevance to them at a glance. For examples of an effective title, see our article on Communications Center best practices.

    Summary
    The introduction to your article. The summary should be 250 characters or fewer and should briefly describe what your article is about.

    Body
    The body is where you may compose and format your content. Basic formatting, style, and insert options are available in the toolbar of the “Body” text box. You may customize the layout of your article or include links using any of the available options.

    Remember, when subscribers view your article in a daily or weekly digest, they will see only the first 140 characters of your article’s content unless they click the link to view more.

    Once the content is entered for all three fields, select “Timing, Categories, and Audiences” to proceed to the next step.

    Save as a Draft

    To save your changes and return to your article later, select “Save Draft” in the lower-left corner. You can return to your draft articles from the “Manage Articles” page.

    Timing, Categories, and Audiences

    The next step in creating an article is to determine who you’re sending to, what categories to publish to, and when you want the article to be published.

    Screenshot of the 'Timing, Categories, and Audiences' step for publishing an article in the Communications Center.

    Publisher
    Although you log into the Communications Center with your own Ball State credentials, you may enter any valid Ball State email address as the official sender of your article. Do not send from an email address other than your own without first receiving explicit authorization to do so.

    If you are sending an email on behalf of your department, you may use the department’s email address.

    Publication to Comm Center Article List
    Choose here whether you intend to publish immediately or schedule your article to publish at a later date or time.

    Keep in mind that most of your audience will read the article as part of a daily digest sent the morning of each business day. This digest includes articles published before 3 p.m. the previous day.

    Please note that publish times can be affected by the number of users who are scheduling content to go out at the same time. Be prepared for the possibility of a message delay as a result.

    Article Expiration
    If you’d like for your article to “expire” on or after a specific date, you may select this option.

    For example, if you are selling tickets to an event, you may want to set your article to “expire” once the event has passed. If unselected, the article will remain active and searchable.

    Email Notification Categories
    Select which categories you wish the item to be pub­lished in. Only the categories in which you have been approved as a publisher will be available for selection. It is important that you choose only the categories appropriate for your article.

    Access to Categories

    If you require access to additional categories, visit bsu.edu/commcenter and select “Request Publishing Access.”

    Email Notification Audiences
    Select the audiences you wish to reach with your content. With 30+ articles published to the Communications Center each day, it is important you choose only the appropriate audiences for your message.

    For example, if your article is pertinent only to active employees, select the appropriate targets but leave “Retired” and the “Student” audiences unchecked. Likewise, if the message is relevant only for “Freshmen”, check that box and leave all others unchecked.

    Audiences are additive. For example, by selecting the “Freshman” and “Living on Campus” targets, you will publish an article to all freshmen students (regardless of residence) and to anyone living on campus (regardless of class). Such a selection does not specify only freshmen who live on campus.

    Selecting the target audience is the last portion of Step 2. Once selected, proceed to the final step by selecting “Review Article.”

    Step 3: Review your work.

    In this step, you may quickly review your work and ensure the information is accurate before publishing.

    Screenshot of the "Review Your Article" step

    If you need to change anything, select “Back to Timing, Categories, and Audiences.” Once the content is ready and has been reviewed, select “Publish Article.” If you are scheduling your article to publish later, you’ll select “Schedule Article.”

    Final Notes

    You’re finished!

    Once you’re redirected to the “Manage Articles” page, you can select an article’s title to see the number of individuals reached or make edits to the content (if necessary). Learn more about making edits.

     

    Updated on March 17, 2021
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